SIDE KICKS STREETWEAR • GLOBAL RELEASE GUIDE
Updated: 2 March 2026
About the release
March 5 has turned into an unofficial “Neon day” for Air Max fans this year, with Nike rolling out a tight group of sneakers built around the most famous colour code in the line. The pack is led by the return of the Air Max 95 in OG Neon form with Big Bubble tooling, while the Air Max 90 joins in with a Black Neon colourway that borrows the 95’s high voltage accents.
It is a smart move, because the AM95 Neon is still the blueprint. That grey gradient and neon pop has influenced decades of Nike design, and this drop basically lets the rest of the Air Max family dress in the same language. If you are shopping Air Max Day season, this is one of the cleanest ways to do it without chasing collabs.
This guide focuses on the Air Max 95 OG Neon Big Bubble and the Air Max 90 Black Neon first, then we will cover the Air Max Plus and Air Max TL 2.5 that complete the wider Neon pack.
TL;DR – Nike Air Max Neon Pack 2026 Release Date, Prices & Where to Buy
- Release date: Thursday 5 March 2026
- Where to buy: Nike (SNKRS / Nike.com) and select retailers
- Pack highlight: Air Max 95 OG “Neon” Big Bubble in full family sizing
- Other key pair: Air Max 90 “Black Neon”
- Also included: Air Max Plus “Neon” and Air Max TL 2.5 “White Neon Yellow”
Release date & prices
All pairs are expected to land on Thursday 5 March 2026. Pricing varies by model:
- Nike Air Max 90 Black Neon (IQ0289-010) – £135
- Nike Air Max 95 OG Neon Big Bubble (HM4740-001) – £175
- Nike TN Air Max Plus Neon (IQ0288-100) – £175
- Nike Air Max TL 2.5 White Neon Yellow (IQ0290-100) – £165
Design and details
Nike could have celebrated Air Max Day with one easy re release, but the Neon pack approach makes more sense. It treats the AM95 Neon as the reference point, then lets other silhouettes borrow the same greyscale and volt DNA in their own way.
Air Max 95 OG “Neon” Big Bubble
This is the one most people care about. The Air Max 95 OG Neon is back with Big Bubble tooling and the colour scheme that defined the silhouette. Think grey gradient uppers, black midsole, and those neon green hits across the eyelets, Air units and branding. It is also expected to arrive in full family sizing, which should make it easier to actually get a pair compared to past limited runs.
The AM95’s legacy is hard to overstate. Designed by Sergio Lozano and inspired by human anatomy, it became a street staple largely because of this Neon colourway. That is why Nike keeps coming back to it, and why other Air Max models keep borrowing the palette.
Air Max 90 “Black Neon”
The Air Max 90 takes a different route. Instead of following the 95’s grey fade directly, it goes darker and sharper with a black base, then drops neon accents into key branding and trim points. It is basically the “Neon” idea translated into a more night ready AM90, and it will likely be the easier daily wear option for people who want the colour story without the full AM95 gradient.
Other pairs in the pack
The pack does not stop with the 95 and 90. Nike is also bringing the same Neon energy to the Air Max Plus and the Air Max TL 2.5, which leans more late 90s runner with full length Air.
- Air Max Plus “Neon” keeps the greyscale and volt look in TN form, built for a more aggressive upper and tooling.
- Air Max TL 2.5 “White Neon Yellow” goes cleaner up top with a white base and neon hits, then lets the full length Air do the talking.
Nike Air Max Neon pack images
Air Max 95 OG Neon Big Bubble, Air Max 90 Black Neon, Air Max Plus Neon, and Air Max TL 2.5 White Neon Yellow. Credit: Nike.
Why this release matters
The Neon colourway is one of those rare Nike ideas that has never really aged. It still looks futuristic, it still reads as Air Max heritage, and it still makes sense in modern outfits. That is why the AM95 version remains the headline, and why Nike can build a whole pack around it without it feeling forced.
If you are only buying one pair, most people will pick the Air Max 95 OG Neon Big Bubble. If you want the colour story in something a bit more understated, the Air Max 90 Black Neon is the smarter everyday option.
Where to buy
Expect the Nike Air Max Neon pack to release on Thursday 5 March 2026 via Nike (SNKRS and Nike.com) and select retailers online and in store. Stock will vary by model, with the Air Max 95 OG Neon Big Bubble likely drawing the most attention.
If you are tracking specific silhouettes, start with the Air Max 95 page, check the Air Max 90 feed, then browse the Air Max Plus and Air Max TL 2.5 pages for the rest of the pack.
FAQ
When does the Nike Air Max Neon pack release?
The pack is expected to release on Thursday 5 March 2026 via Nike and select retailers.
Which pair is the main drop for Air Max Neon day?
The headline pair is the Air Max 95 OG “Neon” Big Bubble, with the Air Max 90 also receiving a Black Neon colourway.
What are the style codes for the Air Max 95 and Air Max 90 in this pack?
Air Max 95 OG Neon Big Bubble: HM4740-001
Air Max 90 Black Neon: IQ0289-010
Are other models included besides the 95 and 90?
Yes. Nike is also releasing Neon colourways of the Air Max Plus (IQ0288-100) and Air Max TL 2.5 (IQ0290-100).
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