Collection: Syna World

Syna World is a streetwear brand launched by British rapper Central Cee. Known for its exclusivity and limited drops, Syna World creates a buzz through secretive, fan-first events and minimal marketing. The brand's unique approach involves private messages and exclusive previews on Central Cee's Instagram broadcast channel, CCTV. With vibrant colorways and styles influenced by London's street culture, Syna World caters to a devoted fanbase eager for the latest releases. Despite the crowded market, Syna World's mystique and strategic exclusivity have made it a standout, with products often selling out quickly and reselling at a premium. Shop Syna World at Side Kicks.