Side Kicks Streetwear • Global Release Guide
Updated: 6 April 2026
About the release
Palace Skateboards and Nike have saved the best for third. After the Total 90 III and the Air Max Dn8, the London skate brand has finally landed on the Air Max 95, and the result is exactly what it needed to be. A silver-to-black spray paint gradient that references the Air Max 97 Silver Bullet, a 25-piece apparel collection and a three-city pub tour. This is Palace doing Palace things, on the most British sneaker ever made.
The Air Max 95 has been part of UK street culture since 1995. Known as the 110 for its original retail price, it has been worn on high streets, outside corner shops and across terraces from London to Liverpool to Manchester for thirty years. Palace putting its name on it is not random. It is tapping into something that has always been there, and doing it with a colourway and a campaign that both earn their place on the silhouette.
Style code IQ7708-095 drops on 10 April 2026 via Palace and 16 April 2026 via Nike SNKRS at £175. The Palace x Nike apparel collection drops alongside the shoe on 10 April.
TL;DR – Palace Skateboards x Nike Air Max 95 Release Date, Price & Where to Buy
- Palace drop date: 10 April 2026 at 11 AM BST (UK online and in-store)
- Nike SNKRS drop date: 16 April 2026 at 8 AM BST
- Model: Nike Air Max 95
- Style code: IQ7708-095
- UK retail price: £175
- Sizing: Unisex
- Colourway: Metallic Silver to Black gradient with icy blue Air units
- Where to buy: Palace webstore, Palace stores, Nike SNKRS, NBHD Doors
- Apparel: 25-piece collection dropping alongside the shoe on 10 April
- Event: Tour Max 26 pub tour with Jawnino — Liverpool, Manchester, London
Release dates: Palace drop vs Nike SNKRS
There are two separate windows to cop this one. The first is through Palace directly on 10 April 2026 at 11 AM BST, covering the Palace webstore and all Palace Skateboards stores including a special Manor Place shop. EU online drops at 12 PM CEST. US and Canada go at 11 AM EDT / 8 AM PDT, with New York in-store at 11 AM EDT and LA at 11 AM PDT. Japan, Korea, Australia and Hong Kong follow on 11 April.
The second window is via Nike SNKRS on 16 April 2026 at 8 AM BST / 9 AM CEST, with availability also through NBHD Doors. If you miss Palace, SNKRS is your best backup. Given the hype rating of 90 on this one, both windows will move fast.
Design and details
The colourway takes the Air Max 95's iconic layered side panel gradient and flips it horizontally. Metallic silver covers the front half of the shoe, fading into black across the middle and rear. The silver finish is a deliberate nod to the Air Max 97 'Silver Bullet', one of the most beloved Nike models and a favourite within the Palace skate team. The two gradients working together on the same shoe gives it a visual tension that feels fresh without being gimmicky.
The shoe sits on a mesh base with smooth leather overlays and reflective 3M panels across the upper, meaning it reads differently in low light. Icy blue hits land on the tongue tag, lace loops and Air units, giving the dark back half a clean contrast. A Palace logo on the tongue tag handles the co-branding simply and without overloading the exterior.
Underfoot, the Big Bubble Air Max unit from the 30th anniversary tooling sits in place, giving the shoe the maximum cushioning profile that has been central to the Air Max 95 resurgence over the past couple of years. The murdered-out sole keeps the base clean beneath the gradient upper.
The Silver Bullet homage
The Air Max 97 'Silver Bullet' is one of the most significant Nike silhouettes of all time. Released in 1997, its full chrome finish made it an instant icon that still commands serious money on resale today. Pulling that metallic silver reference into a Palace Air Max 95 colourway connects two of the most beloved models in UK sneaker history. It is the kind of detail that rewards people who know their Nike history while still landing clearly to anyone who does not.
Palace Skateboards x Nike Air Max 95 images
Credit: Palace Skateboards / Nike
The 25-piece apparel collection
Dropping alongside the shoe on 10 April is a full 25-piece Palace x Nike apparel collection. The range is anchored by a two-piece windcheater available in three colourways, which is the obvious standout given how well Palace windcheaters tend to sell.
Beyond that, bold co-branded graphics run throughout hoodies, t-shirts, shorts and mesh bibs. It is a complete collection rather than a few token pieces thrown in, and the range of categories means there is something worth picking up at most price points whether or not you manage to secure the shoe.
Tour Max 26
Palace and Nike are also taking the launch on the road. Tour Max 26 is a three-stop pub tour in collaboration with Victory Lap, headlined by London rapper Jawnino, hitting Liverpool, Manchester and London around the release window. It is a proper, ground-level celebration of the Air Max 95 and the cities that have always been closest to it, which feels right for a shoe with this much cultural history in those places.
Palace x Nike collab history
Palace announced a long-term partnership with Nike in the second half of 2025, with the Air Max 95 now marking their third collaboration together. The first was the Total 90 III, celebrating skateboarding and football. The second was the Air Max Dn8. Each drop has leaned into a different side of Palace's identity, and this one is the most culturally resonant of the three so far.
Choosing the Air Max 95 for the third collaboration was the obvious call in hindsight. Palace is a London brand, the 110 is a London shoe. The combination was always going to happen eventually, and the execution justifies the wait.
Why this release matters
The Palace x Nike Air Max 95 is one of the most culturally loaded drops of 2026. It connects one of the UK's most respected skate brands to the silhouette that has defined British street culture for thirty years, with a colourway that references another iconic Nike model and a campaign that takes the celebration back to the cities where the 110 means the most.
The hype score of 90 on this one reflects real demand rather than manufactured anticipation. This is a drop that people have been waiting on since Palace announced the Nike partnership, and it delivers on that expectation.
Where to buy
The Palace Skateboards x Nike Air Max 95 drops on 10 April 2026 at 11 AM BST via the Palace webstore and Palace stores, then again on 16 April 2026 at 8 AM BST via Nike SNKRS and NBHD Doors. Browse the full Air Max 95 collection, Palace releases and all Palace x Nike collabs on Side Kicks.
FAQ
When does the Palace x Nike Air Max 95 release?
The Palace x Nike Air Max 95 drops on 10 April 2026 at 11 AM BST via Palace, then again on 16 April 2026 at 8 AM BST via Nike SNKRS and NBHD Doors.
What is the Palace x Nike Air Max 95 style code?
The style code is IQ7708-095.
How much does the Palace x Nike Air Max 95 cost?
UK retail is estimated at £175.
What is the colourway on the Palace x Nike Air Max 95?
The shoe features a spray paint gradient transitioning from metallic silver at the front to black at the back, with icy blue on the tongue tag, lace loops and Air units. The silver finish is a nod to the Air Max 97 'Silver Bullet'.
What is Tour Max 26?
Tour Max 26 is a three-stop pub tour organised by Palace and Nike in collaboration with Victory Lap, headlined by London rapper Jawnino. It visits Liverpool, Manchester and London around the release of the Palace x Nike Air Max 95.
Is the Palace x Nike Air Max 95 the first time the brands have worked together?
No. The Air Max 95 is Palace and Nike's third collaboration. Previous drops include the Total 90 III and the Air Max Dn8, following Palace's long-term partnership announcement with Nike in 2025.
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