UK rap star Central Cee is stepping into new territory, blending his music with streetwear in a bold collaboration that links his SYNA World brand with iconic Japanese label A BATHING APE® (BAPE®). The BAPE x SYNA World capsule, created with Spotify, is set to launch on 25 November 2025. This is a major moment for Central Cee, who steps beyond music into the role of creative director, showing fans he is not just topping charts, he is shaping culture.
A Streetwear and Music Collab: The SYNA World x BAPE Collection
The SYNA World x BAPE collection is where two worlds collide. BAPE brings its legendary streetwear icons such as the camo Ape Head and bold graphics, while SYNA World adds Central Cee’s creative stamp and personal branding. Every piece is built to last, carrying both BAPE’s timeless style and the energy of SYNA World’s viral streetwear movement.
Central Cee has been in the driver’s seat throughout, sketching designs, shaping fits, and even directing the launch film. His vision is front and centre, boosted by the cultural reach of BAPE and the global platform of Spotify. It marks his evolution from rapper to a creative force across music, fashion and street culture. This drop is not just merch, it is fearless expression across community, sound and style.
A SYNA World x Spotify Sponsorship
This exclusive capsule is as much a SYNA World x Spotify project as it is a fashion collaboration. Spotify has stepped right into the mix, backing the campaign and making sure fans feel connected at every stage. The platform provides the official soundtrack, while Central Cee curates playlists to match the look and feel of the collection.
Spotify’s involvement highlights how streaming platforms are moving deeper into culture, not just music. By teaming with BAPE and Central Cee, the brand has helped create more than a clothing line. It is a new way for artists and fans to connect through music, fashion and community.
Exclusive Drop for the fans: BAPE x SYNA World Tee Launch
The campaign began with an exclusive BAPE x SYNA World t-shirt drop for Central Cee’s diehard fans. On 24 September 2025, a group of his top Spotify listeners pulled up to the BAPE STORE® in London for a special in-store launch.
The limited edition tee featured BAPE’s iconic camo Ape Head alongside the SYNA World logo in BAPE’s font, a design that perfectly blended the two brands. Fans not only got an early look at the collection, they also got an experience built around them, with curated playlists by Cench, live activations, and a vibe that merged music and fashion under one roof.
Full Collection Release: 25th November
With the teaser behind them, the buzz is building for the full SYNA World x BAPE capsule collection, landing on 25 November 2025. The first t-shirt set the tone, but the complete lineup takes it further, mixing Central Cee’s style with BAPE’s streetwear staples. Expect hoodies, jackets and accessories that push co-branded camo and bold SYNA World graphics, all crafted with the quality and creativity BAPE has been known for since its beginnings in Japanese streetwear and hip hop culture.
But this collab is about more than fashion. It shows how artists like Central Cee are taking charge in design, using clothing as another way to connect with fans. For him, it is about building an experience that goes beyond streaming. You are not just listening to his hits, you are wearing his vision.
As launch day gets closer, Central Cee and Spotify continue to stoke excitement with teasers and playlists. Fans across London and worldwide are marking their calendars, ready to celebrate a cultural moment. The BAPE x SYNA World and SYNA World x Spotify partnership is more than a drop. It is proof that music, fashion and street culture keep moving forward together.
