Side Kicks Streetwear • Global Release Guide
Updated: 23 October 2026
About the release
Jordan Brand continues the Space Jam 30th Anniversary collection with one of the year's more conceptually sharp AJ executions — the Air Jordan 1 Low SE 'Magic Ball' (style code IX6375-001). The design concept pulls directly from one of the most memorable visual elements of the original 1996 Space Jam film: the magic basketball that the Nerdlucks use to absorb the talent of NBA stars and transform themselves into the Monstars. The pair recreates that ball's shifting-colour surface across the upper via iridescent treatments that transform between shades depending on angle and lighting.
Materials run Black / Action Green / Yellow Zest / Metallic Silver. Bronze covers the mudguard, green and purple tones run through the toe box, midfoot and heel panels, and the eyelet panels shift between purple and blue. Black grounds the Swoosh, tongue, laces and lining to prevent the colour-shift panels from overwhelming the eye. The branding story is where this gets properly storytelling-driven: a Hare Jordan Jumpman (the Bugs Bunny-era variant from the Hare Jordan ad campaign) sits on the right tongue, with the regular Jumpman outlined in green on the left. White Air Jordan Wings logos are embroidered across the heels. The insoles drop the usual Jumpman branding in favour of a dedicated Space Jam 30th Anniversary graphic — MJ's familiar Jumpman silhouette surrounded by galactic rings. Glow-in-the-dark outsole. Cartoon-drawing-covered packaging with Hare Jordan branding completes the collector detail. Full-family sizing across men's, GS, PS and TD.
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Shop Now →TL;DR – Air Jordan 1 Low SE 'Magic Ball' Space Jam IX6375-001 Release Date, Price & Where to Buy
- UK release date: Thursday 5 November 2026
- Model: Air Jordan 1 Low SE
- Colourway: Black / Action Green / Yellow Zest / Metallic Silver
- Style code: IX6375-001
- UK retail price: £129.99 (men's)
- US retail price: $130 (men's), $100 GS, $80 PS, $70 TD — UK kids tier pricing TBC on Nike UK
- Sizing: Full-family sizing (men's, GS, PS, TD)
- Where to buy: Nike SNKRS and select Jordan Brand retailers
- Theme: Space Jam 30th Anniversary — concept based on the magic basketball used by the Nerdlucks to transform into the Monstars
- Key details: Iridescent / colour-shifting panels across upper, bronze mudguard, green and purple tones on toe box / midfoot / heel, purple-to-blue shifting eyelet panels, black Swoosh / tongue / laces / lining for grounding, Hare Jordan (Bugs Bunny) Jumpman on right tongue, regular Jumpman outlined in green on left tongue, white Air Jordan Wings logos embroidered on heels, Space Jam 30th Anniversary graphic on insoles (MJ Jumpman pose surrounded by galactic rings), black midsole, glow-in-the-dark outsole
- Special packaging: Cartoon-drawing-covered box with Hare Jordan Jumpman branding
- Family sizing flag: Available in GS, PS and TD alongside adult — parents can match the pair with their kids
Release date and price
The Air Jordan 1 Low SE 'Magic Ball' releases in the UK on Thursday 5 November 2026 via Nike SNKRS and select Jordan Brand retailers. UK retail is £129.99 for men's sizing. Full-family sizing covers GS, PS and TD alongside adult — US tier pricing comes in at $100 for GS, $80 for PS and $70 for TD, with UK kids pricing TBC on Nike UK's listing closer to drop day. The pair drops alongside the rest of the Space Jam x Air Jordan collection, which includes multiple other silhouettes rolled across the 30th anniversary celebration.
Timing-wise, this one lands at an interesting point in Jordan Brand's Fall / Winter 2026 schedule. The AJ1 Low has become one of the most reliable canvases for storytelling-driven collab executions in the Jordan Brand catalogue over the past couple of years — the Lucky Cat, Travis Scott's Pink Pack, the Year of the Snake OG, and now the Magic Ball all leaning into dedicated conceptual design language rather than straight colourway swaps. The full-family sizing extends the pair's reach significantly: Space Jam's 30th anniversary audience spans everyone who grew up with the 1996 original (now in their late 30s / early 40s with their own kids) through to younger buyers who've come to the franchise via the 2021 Space Jam: A New Legacy. Expect strong trade-through across adult allocations with family-matching sales driving GS / PS / TD demand too.
Design and details
The Space Jam 30th Anniversary programme has been one of Jordan Brand's most considered multi-silhouette rollouts of 2026. Each entry has pulled a distinct visual element from the 1996 film and applied it through the lens of a specific Jordan silhouette. The AJ1 Low Magic Ball is the one that leans furthest into visual effects on the actual material execution — the iridescence is doing most of the work here, with the branding details adding the collector hooks.
Iridescent colour-shifting panels
The headline design detail. The pair uses iridescent finishes across the majority of the upper that shift between several shades depending on angle and lighting. Bronze covers the mudguard, which forms the pair's warm anchor colour. Green and purple tones run through the toe box, midfoot and heel, with the eyelet panels transitioning between purple and blue. The whole visual story recreates the surface of the magic basketball from the 1996 film — the one the Nerdlucks use at Jordan's basketball camp to absorb his talent and transform themselves into the Monstars. It's a conceptually sharp translation that reads properly as the magic ball at any angle, rather than being a generic 'rainbow iridescent' execution with Space Jam branding bolted on.
Hare Jordan and the asymmetric tongue branding
Where the pair earns its proper collector weight. The right shoe's tongue features a Hare Jordan Jumpman — the Bugs Bunny-era variant originally used in the famous Hare Jordan Super Bowl commercial campaign that pre-dated Space Jam's 1996 release. The left shoe's tongue keeps the regular Jumpman, outlined in green to tie into the Monstars colour story. This asymmetric left-right branding is a recurring Jordan Brand collector detail, and the Hare Jordan reference specifically bridges Jordan's broader cartoon-and-animation history rather than just the Space Jam film itself. White Air Jordan Wings logos are embroidered on the heels, giving the pair a traditional AJ1 Wings reference while the rest of the branding goes anniversary-themed.
The Space Jam 30th insole graphic + GITD outsole
The insoles drop the usual Jumpman branding in favour of a dedicated Space Jam 30th Anniversary graphic — a design built around Michael Jordan's familiar Jumpman silhouette surrounded by a series of galactic rings. It's the most direct 30th-anniversary callback on the pair. Underneath, a black midsole grounds the colour-shifting upper, with a full glow-in-the-dark outsole that activates the pair at night — the same GITD treatment familiar from several recent Jordan Brand Halloween / horror-themed executions. Finally, the packaging: Jordan Brand created a special box covered in cartoon drawings with the Hare Jordan Jumpman branding carrying through. The box is a proper collector piece in its own right.
Air Jordan 1 Low SE 'Magic Ball' Space Jam images
Credit: Nike / Jordan Brand
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Shop Now →Space Jam at 30 and Jordan Brand's anniversary playbook
The Space Jam 30th anniversary campaign is one of Jordan Brand's most ambitious nostalgia-driven anniversary programmes in recent memory. The 1996 film remains one of the most-watched sports-adjacent movies ever made and sits at the heart of a specific generational memory for 90s-era basketball fans. Jordan Brand's playbook for the anniversary has been to spread the celebration across multiple silhouettes rather than concentrate it on one hero release — the Space Jam AJ9 (previously covered on Side Kicks earlier this year) opened the programme, with the AJ1 Low Magic Ball joining and additional silhouettes still to come.
What makes the Magic Ball concept particularly sharp is that it celebrates a specific film detail rather than the main characters or team iconography. The magic basketball is one of the film's most visually distinctive non-character elements — iridescent, otherworldly, central to the plot's transformation sequence — and translating it onto the AJ1 Low's upper via colour-shifting panels is the kind of conceptual execution that photographs well, carries deeper meaning for fans of the original film, and stays wearable because the pair reads as a general-purpose iridescent Low from a distance rather than a graphic-overlay movie tie-in. One of the smarter AJ1 Low concept pairs of 2026.
Where to buy
The Air Jordan 1 Low SE 'Magic Ball' releases on Thursday 5 November 2026 for £129.99 (men's) via Nike SNKRS and select Jordan Brand retailers. Full-family sizing — GS, PS and TD available alongside adult. Browse the full Air Jordan 1 Low collection and the wider Jordan archive on Side Kicks.
FAQ
When is the Air Jordan 1 Low 'Magic Ball' release date?
Thursday 5 November 2026 via Nike SNKRS and select Jordan Brand retailers. Full-family sizing — GS, PS and TD available alongside adult sizing.
How much does the Magic Ball AJ1 Low cost?
UK retail is £129.99 for men's sizing. US tier pricing comes in at $130 men's, $100 GS, $80 PS and $70 TD. UK kids tier pricing TBC on Nike UK listings closer to drop day.
What's the Magic Ball concept?
The design concept pulls directly from the 1996 Space Jam film — specifically the magic basketball used by the Nerdlucks at Jordan's basketball camp to absorb his talent and transform themselves into the Monstars. The pair recreates the ball's shifting-colour surface via iridescent finishes across the upper, with bronze on the mudguard and green / purple / blue tones running through the toe box, midfoot, heel and eyelet panels. One of the smarter conceptual executions in Jordan Brand's Space Jam 30th anniversary programme.
What's Hare Jordan?
Hare Jordan is Bugs Bunny with the Jumpman silhouette — the branding comes from the famous 'Hare Jordan' Super Bowl commercial campaign that originally paired Michael Jordan with Bugs Bunny, pre-dating the 1996 Space Jam film. On this release, a Hare Jordan Jumpman sits on the right tongue, with a regular Jumpman outlined in green on the left tongue — an asymmetric left-right branding treatment. The packaging also carries Hare Jordan branding alongside cartoon drawings covering the box.
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